The Lynn Growth Engine

Supply Chain, Logistics & Procurement SaaS
Qualified Enterprise Demos

Data Engine

  • Multi-source data architecture
  • AI-powered prospect scoring
  • Trigger-based campaigns
  • Waterfall enrichment
  • Look-a-like campaigns
  • 3-list management system
Apollo Lusha Ocean.io Clay LinkedIn Hunter DropContact Snov.io DiscoLike (in-house)
10+ data sources per client - zero shared lists
Click to explore

Calling Engine

  • High-volume parallel dialing
  • 6-language caller bench
  • Script evolution system
  • Event campaign outreach
  • Global: US, LATAM, Europe, Africa, Asia
  • Rotating local phone numbers
Orum
200+ dials per day, per caller, across 6 languages
Click to explore

Email Engine

  • 600 emails per day per client
  • 30+ secondary domains
  • 60 sending accounts
  • Inbox management included
  • Brand protection architecture
  • 5-15% reply rates
Email Bison Google Outlook
600 emails per day - your domain stays untouched
Click to explore

Intelligence Engine

  • Cross-client pattern recognition
  • Automated feedback loops
  • Bi-weekly script optimisation
  • 2-week onboarding to launch
  • Event campaign playbook
Calendly Slack
30+ supply chain, logistics & procurement brands we've run outbound for
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Trusted by Supply Chain SaaS Leaders

Alpega
Mintec
Easy4Pro
Descartes
BuyCo
Freightgate
Datatex
Matium
Volue
Kpler
Trayport
Meight
Sutherland
Nexxiot
Quyntess
Softeon
Roima
Arvato
Bertelsmann
Greycon
Teleroute
Intuendi
KanbanBOX
Vesper
IFCN
ShipmentX
e2log
Xelix
IGD
Penelope CAD
Booma
Keboola
Veloxy
Delfos
Sparkwise

Proven Results - Click to Explore

Alpega
280
qualified demos in Year 1
Mintec / Expana
151
enterprise meetings in 180 days
IGD
100
meetings in first 90 days
Easy4Pro
30
meetings/month with 1 caller

How It Works - Click to Explore

Lynn vs an In-House SDR
£4k/mo vs a £110-160k hire
Click to explore
What Counts as a Qualified Meeting
No paying for tyre-kickers
Click to explore
Human & Accountable
Real callers, not an AI SDR
Click to explore
Your First 90 Days
What the ramp actually looks like
Click to explore
Event Campaigns
Turn trade shows into pipeline
Click to explore

Performance Guarantee

15 to 30 qualified, attended meetings in 90 days - or we keep working for free until we hit it

15-30
meetings in 90 days

Data Engine

Your competitors are all calling from the same database. We build custom, multi-source prospect lists so your outreach lands on contacts nobody else is reaching.

10+Data Sources
3List Architecture
AIProspect Scoring
0Shared Lists

Multi-Source Architecture

  • We never use one database - we pull from Apollo, Lusha, Ocean.io, LinkedIn Sales Navigator, and more
  • Clay enriches across all sources with waterfall logic - if one database doesn't have the number, the next one picks it up
  • Additional enrichment through Hunter.io, DropContact, Snov.io, Discolike and industry-specific directories
  • Fresh data is the single biggest driver of results - new lists always create a burst of bookings
Apollo
Lusha
Ocean.io
Clay
LinkedIn
Hunter.io
DropContact
Snov.io
DiscoLike in-house

AI Scoring & Triggers

  • Every prospect is scored by AI before a caller touches them - company size, tech stack, fit signals
  • Trigger campaigns: new hires wanting quick wins, companies using outdated competitor software, ERP migrations, supply chain disruptions
  • Tech stack scraping to verify they're actually using the right kind of tools
  • Custom scoring per client - whatever metric matters to you, we can score for it

3-List Management

  • Target list - your ideal companies plus lookalikes we source from your top 10-30 accounts
  • Block list - your current clients, advanced pipeline, anyone to avoid - updated constantly
  • Net-new list - companies we find that aren't on either list, presented to you for approval before we reach out
  • Look-a-like campaigns - we take your best case studies and find companies that look just like them, then put your results in front of people who have the same problems
  • We target at the department level, not job titles - personalised messaging for each department, then split by seniority if needed

Calling Engine

High-volume human cold calling across 6 languages. We don't try to convince people - we find the ones who are already struggling and start a conversation.

200+Dials / Day / Caller
50Conversations / Day
6Languages
5Continents

Volume & Philosophy

"Callers only do one thing: sit on the phone. Data, scripts, research, emails — handled by the rest of the team."
  • 200+ dials per day per caller using Orum parallel dialer - 50 real conversations daily
  • We capture interest, we don't convince - more calls means more chances to find people mid-problem
  • Rotating local phone numbers across regions to maximise connect rates
Orum (Parallel Dialer)

Multilingual Bench

  • Languages: English, French, German, Spanish, Italian, Portuguese
  • Fluent speakers based in our Alexandria office - people who lived and worked in these countries
  • Split-caller flexibility - 50% German caller, 50% English on the same account
  • Speaking their language lifts booking rates from 1% to 5% in markets like Germany

Script Evolution

  • Start with structured scripts to build caller confidence
  • A/B test 3 scripts per department, find the winner over 2-week cycles
  • Gradually transition from scripts to talking points as callers learn the product
  • Each department gets its own personalised script - not one-size-fits-all

Dual-Channel Sequencing

  • Email first to warm them up and get your name in front of them
  • Call to build a relationship and gauge interest
  • Follow-up email with more detail - give them time to research you
  • Final call to convert - by now they know who you are and what you do

Event Campaign Outreach

  • Call and email attendee lookalikes before industry events - set up in-person meetings
  • Start 45 days before the event to be the first person at the table
  • Move confirmed attendees to WhatsApp - email confirmations get ignored
  • Proven to deliver strong results across multiple clients and events

Global Reach

  • US - English-speaking callers targeting North American markets
  • Europe - EN, FR, DE, ES, IT, PT covering all major markets
  • LATAM - Portuguese and Spanish coverage, 1.5x meeting volume vs Europe
  • Africa & Asia - English-speaking outreach into emerging supply chain markets

Email Engine

Cold email at scale with infrastructure that actually lands in the inbox. Meetings from email convert at the highest rate because you're catching people mid-problem.

600Emails / Day / Client
30+Domains per Client
60Sending Accounts
5-15%Reply Rate

Infrastructure

  • Email Bison - closed-door platform only available to vetted lead gen agencies
  • 30+ secondary domains per client, 2 senders each = 60 sending accounts
  • Hosted across Google, Outlook, and private servers around the world
  • Nothing connects to your main domain - your brand reputation stays untouched
  • Domains start warming the moment the contract is signed - ready for launch day
Email Bison
Google Workspace
Outlook
Private Hosted

Deliverability & Replies

  • At scale, deliverability matters more than copy - getting into the inbox is the hard part
  • Constant inbox rotation - if anything lands in spam, we spin up fresh inboxes and warm again
  • Our team manages the inbox and handles conversations - you only see qualified, interested replies
  • Email meetings are the easiest to close - you're capturing someone who was already thinking about this
  • Campaigns always launch Monday to Wednesday, never end of week

Intelligence Engine

We only work with supply chain, logistics, and procurement SaaS. That means every campaign we run makes the next one better. Your competitors can't access this.

1,000+Positive Email Replies in Swipe File
2 wkOnboarding to Launch
1.5xLATAM Performance Lift
24 hrNo-Show Chase Window

Cross-Client Intelligence

  • Scripts, messaging, and targeting patterns shared across all our supply chain SaaS clients
  • What works in DACH gets tested in France - what fails in Nordics gets flagged for everyone
  • 1,000+ positive email replies in our swipe file - from mid-market to enterprise
  • 1.5x meeting volume in LATAM by deploying scripts refined across European campaigns

Feedback Loops

  • Automated feedback email at time of every booking - full prospect context captured
  • Post-meeting feedback from your AE - showed up, qualified, not a fit
  • No-shows get chased within 24 hours while it's still warm
  • New objections get captured and added to the team's data bank with your responses

2-Week Onboarding to Launch

  • Onboarding form - your business, who you're targeting, how you like to talk to them
  • Strategy call with both founders - we test assumptions based on what we've seen across our other campaigns
  • Scripts, targeting, and data all built and reviewed before a single dial is made
  • Launch always Monday to Wednesday - callers trained and domains warmed

Proven Results

Real numbers from real supply chain, logistics, and procurement SaaS clients. Every metric below is from a live campaign.

Alpega

Alpega

Transport Management / TMS
280Demos / Year
70-100Demos / Month
7-8Callers
6Languages
Mintec

Mintec / Expana

Procurement / Commodity Data
151Enterprise Meetings
180Days
IGD

IGD

Supply Chain Analytics
100Meetings
90Days
Easy4Pro

Easy4Pro

Logistics / Transport Management
30Meetings / Month
1Caller
Datatex

Datatex

Textile Supply Chain / ERP
220Meetings
<6Months
Matium

Matium

Procurement / Plastics
15Meetings / Month
$100M+Target Size
Freightgate

Freightgate

Freight / Logistics
20Meetings / Month
Descartes

Descartes

Supply Chain / Logistics
15Meetings / Month
$1B+Target Size
BuyCo

BuyCo

Container Shipping / Logistics
34Event Meetings
$1B+Target Size

Lynn vs an In-House SDR

The honest maths. One in-house SDR is one person, one language, one channel - and the most expensive way to find out whether outbound works for you.

£4kPer Month, All-In
£110-160kLoaded Cost of 1 SDR / Year
Day 1We're Live - No Ramp
6Languages One Hire Can't Cover

What One In-House SDR Really Costs

  • £110-160k fully loaded per year once you add salary, tools, management and overhead
  • 6 months to ramp before they're productive - and the average SDR leaves within 14-16 months
  • One person means one language, one channel, one set of working hours
  • You carry all the hiring, training and churn risk if it doesn't work out

What £4k a Month Gets You Instead

  • A full bench of callers, plus email, data and campaign management - not a single seat
  • Live from day one, no ramp, and we scale callers up the moment you need more
  • Six languages and multiple markets under one roof
  • Cross-client intelligence from 30+ supply chain campaigns your SDR would never see
  • The 30-meeting guarantee - a risk reversal no salaried hire comes with

How It Works With Your Team

  • We're the top of the funnel - your AEs stay focused on closing, not prospecting
  • Full prospect context handed over at every booking, plus a post-meeting feedback loop
  • We adapt to your process and messaging - it's your engine, run by our bench, not a fixed playbook forced onto your business

What Counts as a Qualified Meeting

We define this tightly so you never pay for tyre-kickers. A meeting only counts against the guarantee when it's the real thing.

SQLOur Handover Standard
3Qualification Questions / Client
YouPre-Call Veto on Any Booking
24 hrNo-Show Chase Window

Our Definition

"A qualified meeting is the first point of handover - someone who shows up to a meeting you don't turn down beforehand."
  • Every prospect is screened against custom qualification questions you set - company size, the tools they run, real fit signals
  • You get full prospect context at the moment of booking, so nothing is a surprise

You Stay in Control

  • See every booking before the call - veto any meeting that isn't a fit and it won't count against the guarantee
  • Post-meeting feedback from your AE: showed up, qualified, or not a fit - so targeting keeps sharpening
  • No-shows get chased within 24 hours while they're still warm

Cold Is Not Inbound - We're Honest About It

  • These are as qualified as a meeting can be from cold outreach - real interest, right seniority, a real problem
  • They still enter your sales process like any lead - we capture genuine interest, we never fake intent
  • High volume plus tight qualification is how you get quality meetings without paying for noise

Human & Accountable

Real callers on real phones, held to a real number. The opposite of an AI SDR spraying the same script into every inbox.

100%Human Conversations
0AI on the Actual Call
2 wkFounder Review Cycle
30Meetings We Hold the Team To

Why Not an AI SDR

  • AI callers and AI LinkedIn bots have never landed as well as humans doing it
  • Sophisticated supply chain buyers recognise automated outreach instantly - and ignore it
  • Plenty of companies are burning budget on AI outbound tools that generate zero pipeline
  • A person reads the room, handles the objection, and earns the extra 30 seconds a bot never gets

Where We Do Use AI

  • Backend only: prospect scoring, data enrichment and deliverability monitoring
  • It sharpens who we call and how we land in the inbox - never the conversation itself
  • The human always has the conversation; AI just makes the targeting better

Accountable, Not Hands-Off

  • Founder-level involvement on every account - no junior account managers
  • Callers only sit on the phone; data, scripts, research and email sit with the rest of the team
  • Results reviewed every two weeks - what worked, what didn't, what we change
  • A guaranteed number we hold the team to, not a vague "best effort"

Your First 90 Days

So a quiet first week never reads as failure. Outbound compounds - here's the curve to expect from day one.

2 wkOnboarding & Build
Wk 3First Meetings Booked
Mo 2+Results Stabilise
10-20Meetings / Month Steady State

Weeks 1-2: Onboarding & Build

  • Onboarding form, then a strategy call with both founders to pressure-test the plan against what we've seen across other campaigns
  • Scripts, targeting and data all built and reviewed with you before a single dial
  • Email domains start warming the moment the contract is signed, ready for launch day

Week 3: First Meetings

  • Live outreach begins - calling and email together
  • First bookings land as the callers learn the product and the scripts settle in
  • Launch is always Monday to Wednesday, never end of week

Month 2 Onwards: It Compounds

  • Script optimisation every two weeks and sharper segmentation as we learn your buyers
  • Fresh data drives a burst of bookings each cycle - new lists always lift volume
  • Volume stabilises at 10-20 meetings a month; larger, complex enterprise deals ramp slower by design
  • Cross-client learning means each month gets better, not just steady - the engine improves as it runs

Event Campaigns

Turn a trade show from an expensive networking trip into a full calendar of pre-booked meetings with the right people.

45 daysLead Time Before the Event
34Meetings for One BuyCo Event
In-PersonMeetings Set at the Booth
WhatsAppConfirmations That Stick

How It Works

  • We call and email attendee lookalikes before the event to set in-person meetings
  • Start 45 days out so you're the first person at the table, not the last
  • Confirmed attendees move to WhatsApp - email confirmations get ignored
  • Proven across multiple clients and events, not a one-off

Proof

  • BuyCo: 34 event meetings booked for a single Brazil workshop, all with $1B+ companies
  • Sellers running 25+ events a year use this to fill every one with real pipeline
  • Your team walks in with a booked calendar instead of hoping to bump into the right person